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Our full range of chocolate flakes, makers and extras

From 28% white up 100% extra dark, find your perfect %

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Delicious, fully plant based hot chocolate flakes

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Treat the chocolate lover in your life

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How to use the app

Make your account on
the app + online
Order on the app in-store or
on our website
Earn 1 point
per £1 spent
Collect points to redeem rewards in-store + online

Join now + get your first Knoops on us in-store

Order through our app to experiment with Knoopology in store – or order your flakes to your doorstep online.

Join now

Order through our app to experiment with Knoopology – choose your % chocolate, preferred milk and extra flavours.

Our frequently asked questions:

By downloading and using our app, you are agreeing to our loyalty app terms, you can read them here.

Getting started

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Whether you had the old app, or you are a new customer, you will need to follow these instructions in order to use both in store and online loyalty (an app account is needed to use online loyalty): 

Download the Knoops app for iOS here and for Android here
  • Click "Profile" in the bottom right hand corner
  • Then "New user? Sign up now"
  • Enter your details (if you had the old app - use the same email address that you used for the old app so we can link your points)
  • Agree to receive offers and promotions to find out how to gain bonus points
  • Click "Sign up"
You can then order through the app, or scan your QR code when you earn points in-store. 
Online Loyalty 
Once you have created an app account you will need to follow the below instructions 
  • In order to link accounts click on 'Visit us' on Knoops.co.uk and then 'Knoops loyalty'
  • Click 'Login to continue' and either create an account or login with your existing account 
  • Make sure to use the same email address that is linked to your app account
  • If your app is linked to Apple ID this will not link your accounts, you will need to create an account with an email address. If you need help with this please email app@knoops.co.uk 
  • You will then receive a verification code via email, once verified you will be able to earn points 
  • Points can only be earned when on select products (see Terms and conditions for the full list) and when logged in during the purchase. 

    What is the QR code used for?

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    Your QR code can be shown at the till when you make an order – you can only collect points by scanning your QR code. Open the app, click on the QR code and make sure your screen brightness is turned up.

    Follow the instructions below on how to redeem your points via ordering through the app.

    How do I collect points?

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    Earn 1 point per £1 you spend*. If ordering in store, show staff your QR code which you can access from the home screen. If ordering via the app, your points will automatically be added if you’re logged in. 

    Loyalty points expire every 12 months.

    *not applicable on gift cards, gift packaging, makers, milk frothers and coffee machines. 

    How do I redeem points?

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    You can start redeeming once you have reached the minimum amount needed. You’ll be able to claim different products depending on how many points you have in your account and which platform you are redeeming on. 

    In store redemptions 

    To see what rewards you can access with your point balance:

    • log in to your account on the app
    • Tap ‘Loyalty’– the star at the bottom of the screen
    • Rewards that are available to you will be displayed here. You can then redeem your offer by clicking the one and converting your points

    You cannot scan offers with the QR code, you have to order through the app to redeem it: tap the store location, choose your drink/tube of flakes. In the cart, you can redeem your offer via “choose personal offers” and select your offer.

    Online Redemptions 

    To see what rewards you can access with your point balance:

    • Login to your account (that is linked to our app)
    • Click on 'Visit us' and then 'Knoops Loyalty' 
    • Your available rewards will be shown and can be redeemed by clicking on the one you want and converting them
    • You will need to click 'Use' under your voucher and add the product to your cart
    • The voucher cannot be applied in your cart and needs to be done through the 'Knoops loyalty' page

      How do I claim an offer?

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      You can see which rewards are available in your app, on the loyalty page. Here's how you can redeem a drink or tube of flakes – it has to be ordered through our app.
       
      - click "loyalty"
      - you will see which rewards you can claim, for example when you have 30 points - you can claim a free tea or coffee
      - click on the reward, and then "claim reward" this will then appear under "offers"
      - click "order", choosing your store and what item you would like to redeem from drinks or retail tubes
      - when you reach the cart, "choose personal offers" and select your offer here
      - your offer will then apply and you will need to place your order by clicking "pay"

      How do I claim my bonus birthday points?

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      Make sure you've added your date of birth at least a week before your birthday. Go to 'Profile', then 'Edit profile' and enter your birthday.

      If you have entered your date of birth you will need to spend £3 or more before the date. The £3 needs to be spent when ordering through the app and scanning your QR code will not trigger the reward. 

      The free drink is only valid for a maximum of two weeks of the year - the week before your birthday and the week after. If the initial £3 spend is only made the week before your birthday the voucher will be valid from then and the week after your birthday. 

      The birthday reward is not valid if the £3 spend is made after the submitted date of birth. 

      Birthday rewards can only be redeemed in store. 

      How do I order through the app?

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      Open your app and make sure you’re logged in to your account via the ‘profile’ section. 

      On the home screen, choose your closest Knoops – we recommend allowing location permissions as this will display your closest store first. If you don’t allow location permissions, you can choose your closest store from the list of venues. 

      Choose your order type – please note, drink in is only available in select stores. 

      Choose your drink type – hot chocolate, iced chocolate and milkshake can all be selected from the top images. Follow the prompts on screen to order your chosen chocolate %, size of drink, Knoopology extras, milk and whether you’d like to add a marshmallow or whipped cream. When you’re finished, tap add to basket.

      You can then add more drinks, or start your payment by tapping ‘view basket’. In the basket you’ll be able to apply any applicable offers and add order notes. Once completed, tap pay and choose your payment method to complete the order. 

      How do I see how many points I've got?

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      You can view your point balance on the app homescreen and the loyalty section which you can see by tapping the QR code on the homescreen or the star icon at the bottom of the screen. 

      We recommend enabling push notifications, so you don't miss out on any offers. 

      You can do this by tapping 'Settings', then sliding on for push notifications.

      Where can I use my loyalty app?

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      You can use your loyalty account to collect points in all our stores – excluding the Knoopsmobile. Click here to see all our locations. 

      Loyalty points aren’t available through third-party apps, e.g. Deliveroo.

      How do I get updates about rewards + offers?

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      We recommend enabling push notifications, so you don't miss out on any offers. You can do this by tapping 'Settings', then sliding on for push notifications.

      Can I use my student card with Knoops loyalty?

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      If you want to redeem your student discount, you will have to order at the till and show your student card to redeem your discount.

      To validate your student card on the app, please fill out your details here. You will need to upload a photo of your current student card with it's expiry date - we will not accept student beans or Unidays.

      I have more questions about the app

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      For any other queries about our app, please get in touch on app@knoops.co.uk